Category Archives: Knowledge and Information

Part 2 of ‘How to Take What You Know and Add Value to It for Your Customers and Clients’

Posted on December 14, 2010 by

The remaining five (5) items that round out Bob Bly’s list of nine things which add value to your content for your customer or client are: 5. Accessibility. People are willing to pay extra for the convenience of having immediate … Continue reading →

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How to Take What You Know and Add Value to It for Your Customers and Clients

Posted on October 4, 2010 by

Working my way through Bob Bly’s excellent new book, “How to Write & Sell Simple Information for Fun and Profit: Your Guide to Writing and Publishing Books, E-Books, Articles, Special Reports, Audio Programs, DVDs and Other How-To Content.” (Some title, … Continue reading →

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