Category Archives: Social Media

Social Media and B2B Marketing: Dr. Ralph Wilson Talks with Lee Odden

At the Search Engine Strategies Conference in Chicago (Oct. 2010), Dr. Ralph Wilson interviews social media expert, Lee Odden.  In this video, they talk about how business-to-business firms are beginning to make use of social media along with “traditional” content … Continue reading

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More on Social Media & Its Impact on Marketing & Advertising

Here’s a compelling little video, which I found on Alex Mandossian’s blog. Social media is not only changing the way prospects and clients find you and your business, your product and/or your service (and visa versa), but it’s also RESHAPING … Continue reading

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Social Media & the ‘Synaptic Web’

Marketing on the Internet, more and more, is evolving around the paradigm of the new social media. Don’t underestimate the power and significance of this new online phenomenon. It holds tremendous potential for those who know (or are willing to … Continue reading

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